BossBottled – The Beauty Influencers

BOSS Bottled Celebrates its 25th Anniversary

Christine Schott Ledes — Sat, 30 Sep 2023 00:32:39 +0000

2023 marks the 25th anniversary of a fragrance icon, the original BOSS Bottled Eau de Toilette. With one bottle sold every four seconds worldwide, the original BOSS Bottled is a quintessential fragrance in men’s grooming routines. This iconic, timeless scent is a tribute to innate sophistication, designed for the many facets of the contemporary man.

To celebrate the occasion in spectacular style, BOSS Fragrances is delighted to revisit this iconic fragrance, and reacquaint fans with what is now a modern fragrance icon. Crafted by legendary master perfumer Annick Menardo and enduring in every sense of the word, the scent opens with bracing, incredibly long-lasting top notes of crisp apple and zesty, just-peeled citrus. The composition is perfectly balanced with a sizzle of spices as the fragrance warms on the skin, followed by a smooth, woody base. It’s a fragrance ready to accompany the wearer not only all day long, but also through the decades.

There’s a compelling narrative evolution to the way BOSS Bottled has been perceived through the years, and thevarious faces who’ve fronted the campaigns. Each ambassador has echoed the spirit of the time. In the 90s and early 2000s, a kind of tailored suit-wearing, success-driven version of masculinity was prevalent, with Alex Lundqvist as the original embodiment of that BOSS Bottled man. By 2002, Gabriel Aubry brought a more relaxed, unbuttoned- shirt-collar cool, with model and psychology student Marius Hordijk imbuing an intelligent intensity in 2008. In 2010, we saw Ryan Reynolds incorporate his versatility and quick wit to the BOSS Bottled persona, while Gerard Butler’s natural charm added a further layer to the scent’s psyche.

For 25 years, BOSS Bottled has inspired driven men to take on every challenge while staying true to their core values of honesty, integrity, and authenticity. Multi-talented Hollywood actor Chris Hemsworth has been the global face of the BOSS Bottled franchise since 2017. Internationally acclaimed, yet always humble, he is defined by much more than his success on the big screen. A multifaceted, inspirational archetype of the modern BOSS, Hemsworth is the perfect face for this iconic fragrance family’s next chapter.

BOSS Bottled Eau de Toilette is available at Ulta Beauty for $113.00.

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BOSS Bottled Eau de Parfum

Christine Schott Ledes — Tue, 10 Nov 2020 19:48:35 +0000

BOSS Bottled Eau de Parfum

A refined, woody-spicy composition by master perfumer Honorine Blanc, BOSS Bottled Eau de Parfum brings a new intensity to the warmth and vibrancy of the timeless BOSS Bottled Signature. A burst of apple and bergamot, contrasted with essence of black pepper, awakens the senses. The spicy heart unfolds with addictive chestnut, cardamom and cinnamon oils, leading into base notes of dark vetiver and musk to deliver a leathery and smoky finish on the skin. Offering a powerful balance of strength and sophistication, this noble composition has been created for the driven, ambitious man.

PRICING: The fragrance is available beginning October for $132 (6.7oz), $97 (3.3oz), and $78 (1.6oz) at Macys.com

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Boss Parfums “Be Your Own Man” Film Contest

Christine Schott Ledes — Tue, 10 Nov 2020 16:27:13 +0000

BE YOUR OWN MAN: Modern Stories of the Man of Today

BOSS Parfums launches a film project to support and inspire young creative talent across different cities, starting in New York.

The Be Your Own Man film initiative will amplify the new BOSS Bottled campaign, which celebrates a multi-faceted vision of what it means to be a man today, in a world where the path to personal fulfillment is more diverse than ever before.

The global contest will begin with a New York chapter, and is designed to showcase the versatility of modern masculinity. Film school students and young industry talents across the Big Apple will be invited to create a one-minute documentary-style video that tells the unique story of a local Man of Today from two perspectives – professional and personal.

Each entry should feature a man currently living in the city, and answer the questions “What makes you, you? What is your story?”.

Global storytellers, unique perspectives

Be Your Own Man will be launched with the release of a short film starring BOSS Bottled global fragrance ambassador Chris Hemsworth.

In addition, each chapter of the initiative will feature a global storyteller who invites students to participate in the contest through a video of his own.

The New York chapter will be introduced by magician and illusionist Dan White, in a film directed by rising talent Sean Franck. The former apprentice of David Copperfield will tell his professional story of reality and illusion, as well as revealing the personal story of his roots.

Spotlighting creative talent

Chris Hemsworth and Dan White’s #ManOfToday stories will be showcased on a dedicated online platform, man-of-today.com, where entries can be uploaded by New York filmmakers, as well as in a social media campaign.

Public voting on the site will determine the ten most popular videos, which can be easily shared by anyone on social media, while Sean Franck will also select ten entries from the New York chapter. The 20 shortlisted films will then be submitted to the professional judging panel, composed of Chris Hemsworth, HUGO BOSS CBO Ingo Wilts, producer Arno Moria, and film director Maimouna Doucouré, who will choose three winners.

Following the winner announcement, the three best content creators from the city will be invited to film the stories of local influencers, with the resulting short films showcased on social media.

Through the sharing of diverse stories and perspectives, the global conversation about what it means to be a man in 2020 and beyond will continue. Stay tuned for the next chapter of the Be Your Own Man project, set in London and launching at the end of November.

Be Your Own Man: New York chapter

Launch: October 23
Deadline for submissions: November 23
Winners revealed: November 30
Winners’ influencer stories revealed throughout December

#ManOfToday #BOSSBottled

www.facebook.com/hugoboss www.instagram.com/boss www.youtube.com/boss

The BOSS fragrances are manufactured and distributed by Coty.

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