“We focus on helping our members future proof their businesses,” said Farah K. Ahmed, President & CEO, Fragrance Creators. “I am proud that the association is at the forefront of using and developing new tools that optimize data and technology; our first-of-its-kind Data Insights Program will continue to deliver unique insights that empower our future focused agenda for people, perfume, and the planet.”

Fragrance Creators’ 2023 key achievements demonstrate how the association has relied on foresight to advance regulations and policies that are good for people, perfume, and the planet. Top 2023 achievements include:

• prioritizing sound science, including through the publication of a white paper on the importance of comprehensive assessments in evaluating fragrance ingredients;
• advocating for risk-based regulatory systems, including through the submission of dozens of comments to state and federal regulatory bodies;
• providing access to key leaders at the Environmental Protection Agency (EPA), the Food and Drug Administration (FDA), and Congress through exclusive meetings with individuals in the EPA Office of New Chemicals and Safer Choice, the FDA Office of Cosmetics and Colors and Office of the Chief Scientist, and in dozens of meetings with Members of Congress during our 2023 annual fly in; and
• advancing whole-of-industry stewardship by launching our Responsible Industry Stewardship pledge and advancing policies that support bringing sustainable innovation to market.

Attendees heard from former Senator Doug Jones and former Representative Phil English of ArentFox Schiff LLP as they offered insights into the 2023 legislative landscape, including developments on key Fragrance Creators’ priorities such as research and development expensing and trade policy. They also shared perspectives on the 2024 election cycle and explained how engaging with Fragrance Creators can benefit the industry.

In addition, attendees heard from EPA’s Acting Director of the New Chemicals Division, Shari Barash, as she shared EPA’s perspectives and insights on the New Chemicals Program and potential ways it can be improved. This built upon ongoing advocacy work by Fragrance Creators to encourage the approval of newer, greener fragrance ingredients at EPA.

The meeting wrapped up with a consumer focus.During the last session, media and consumer insights experts Maria Burquest and Jennifer James shared consumer data, discussed ever-evolving consumer trends, and the impact that technology is having now and in the future. They emphasized that being finely attuned to societal shifts and emerging trends is vital to succeeding in today’s marketplace and how sustainable sourcing, ingredient knowledge, online shopping, and AI experiences are changing the way consumers shop.

Members voted to confirm the 2024 Board of Directors slate and announced its 2024 leadership – with Cynthia Reichard, Executive Vice President of Arylessence and Robert Weinstein, PhD, CEO of Robertet USA continuing to co-chair the organization.

“Together, art and science have always pushed society towards brighter futures,” said Weinstein. “With a deeper understanding of the intersection of regulatory and consumer trends, Fragrance Creators remains optimally positioned to advocate for policies and regulatory pathways that enhance the fragrance industry’s ability to bring newer, greener innovation to market.”

“Fragrance Creators’ strong sense of purpose—to serve as responsible stewards—is what brings us together, and helps drive inclusivity, respect, and consensus building throughout our diverse membership,” said Reichard. “The association’s use of data and technology has allowed us to operationalize our purpose more efficiently and deliver results more effectively.”

Learn more about Fragrance Creators at fragrancecreators.org

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“I am impressed with the work Farah and Fragrance Creators have done to honor the artistry and beauty of fragrance in our lives,” said Warwick. “Fragrances are rich and complex creations—just like songs—each with a unique set of characters and story that combine to create experiences that evoke emotion and delight. I look forward to bringing my creativity and perspective to this dynamic organization.”

“Ms. Warwick embodies the care and respect for others and the grit and grace that drives our association,” said Farah K. Ahmed, President & CEO, Fragrance Creators. “She is a model of passion, perseverance, and entrepreneurship, further inspiring us to work collectively with our members to deliver meaningful advancements for people, perfume, and the planet.”

“The heart of the fragrance industry is the creative artistry that helps to dream up every scent,” said Robert Weinstein, Ph.D., President & CEO, Robertet USA and Chairman, Fragrance Creators Board of Directors. “As an artist, Ms. Warwick understands the importance of respecting our creators and cherishing our creations. She is a wonderful addition to the membership.”

The Fragrance Creators Association is the principal fragrance trade association. The organization leverages its network of over 1,000 multidisciplinary scientists as it represents the majority of fragrance manufacturing in the U.S. and Canada on a comprehensive array of issues. Fragrance Creators’ diverse membership includes innovative companies that create, manufacture, and use fragrances and scents for home care, personal care, home design, fine fragrance, and industrial and institutional products as well as those that supply fragrance ingredients, including natural extracts and other raw materials that are used in perfumery and fragrance mixtures. Fragrance Creators established and administers the Congressional Fragrance Caucus, ensuring ongoing dialogue with members of Congress and staff. The association also produces The Fragrance Conservatory, the comprehensive digital resource for high-quality information about fragrance. Learn more about Fragrance Creators at fragrancecreators.org—for people, perfume, and the planet.

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The letter asks federal and state governments to act expeditiously to coordinate a unified, well-defined public framework that recognizes businesses in the fragrance manufacturing supply chain—and their employees, while healthy—should be exempted from mandated closures or gathering and curfew bans as they take effect across the country.

Fragrance is a critical formulation input into cleaning and sanitizing products. In addition to imparting scents that encourage proper use, fragrance technologies also work to mask unpleasant odors that could discourage use.

“The association is focused on driving awareness that fragrance is a critical component of cleaning and sanitizing formulations,” said Farah Ahmed, President & CEO, Fragrance Creators. “We stand together with federal, state, and local governments in the desire to meet this challenge, and are committed to ensuring that Americans continue to have access to essential health products that protect against the spread of COVID-19.”

In response to the global pandemic, the fragrance industry—which contributes $22.4 billion to the U.S. economy and is a strong driver of well-paying jobs—is adapting production schedules and working tirelessly to help ensure fragrances for safe and effective cleaning and sanitizing products are available for use by individuals and in homes, hospitals, food processing plants, and more.

“The fragrance industry has come together in an unprecedented way to meet the fragrance supply needs of the cleaning and sanitizing industry,” said Robert Weinstein, PhD, President & CEO, Robertet USA and Chairman, Fragrance Creators Board of Directors. “In the face of this public health crisis, the fragrance industry stands united in our commitment to decisive action and ongoing collaboration.”

Fragrance Creators is continuing to proactively engage at all levels to support the need for increased manufacture of essential cleaning and sanitizing products during the coronavirus (COVID-19) pandemic. In a letter to members issued this week, Ahmed outlined the association’s COVID-19 preparedness plan, designed to protect the health of its staff and members and to reduce undue strain on the health system.

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A source of tens of thousands of U.S. jobs and a strong economic driver, fragrance is a critical formulation input for a wide variety of products, including hand sanitizers, disinfecting wipes, soaps, detergents, and surface cleaners.

Fragrance not only imparts scent, but masks odors in products that would otherwise carry unpleasant smells that can discourage use. In addition to delivering a number of meaningful benefits, fragrance encourages the use of cleaning and sanitizing products—a critical public health need. These fragranced products are used by people at home and in healthcare facilities, stores and schools, food processing plants, and a myriad of industrial and commercial settings every day.

Fragrance Creators’ members are adapting their production schedules to help ensure fragrances for safe and effective cleaning and sanitizing products are available. “In an act of true responsible corporate citizenship, fragrance houses and finished product manufactures have come together for public health,” said Farah Ahmed, President & CEO, Fragrance Creators. “It is our duty as their association to work tirelessly, doing everything in our power to support their efforts to protect health and mitigate the burden on the U.S. healthcare system.”

Fragrance Creators took early action this week, issuing a letter from Ahmed announcing the association’s COVID-19 preparedness plan, designed to protect the health of its staff and members and to reduce undue strain on the health system.

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