Armani Beauty has announced American actress Tessa Thompson as the newest face of the brand. Thompson will feature in both the campaigns for the iconic LUMINOUS SILK FOUNDATION and the new LIP POWER, shot by Swedish photographer Mikael Jansson.

Tessa Thompson for Armani Beauty by Mikael Jansson

LUMINOUS SILK FOUNDATION is known to be the first expression of Armani’s philosophy of perfecting the complexion with the lightest touch, and comes with a range that spans 40 colors, to suit every skin tone. LIP POWER is a longwear satin lipstick formulated with protective, comfortable oils and high-intensity pigments to deliver vivid color with all-day wear, comfort and a lightweight feel. Its innovative drop-shaped bullet allows for ease of application and precise, defined lines.

My idea of beauty applies to every woman as it enhances her personality and uniqueness. Tessa Thompson struck me with the radiant energy she exudes, the vibrant calmness of her way of being. I am delighted to be able to work with her and express a new facet of the feminine kaleidoscope of Armani beauty”, said Giorgio Armani.

Tessa Thompson added: “Our ideas around what is beautiful, culturally, are shifting, and becoming more inclusive. What I love about Armani is the way in which it empowers any kind of woman to feel her best self. 

Thompson, who was born in Los Angeles, started in theater then had small roles in television before establishing her name in film. Her first notable, breakout film role was “Dear White People” in 2014, then followed by Ava DuVernay’s 2014 film “Selma”. Thompson is also known for her role in the Emmy-nominated drama series “Westworld”. In 2015, Thompson starred in “Creed” and reprised her role in “Creed II” in November 2018. Thompson is currently in production of Creed III. Thompson played Valkyrie in the Marvel film “Thor: Ragnarok” in 2017, followed by “Avengers: Endgame” in 2019, and will reprise the role in the forthcoming “Thor: Love and Thunder”, set for release in 2022. In 2019, Thompson appeared on the cover of TIME magazine as the Leader of the Next Generation. In 2020, Thompson co-starred in “Sylvie’s Love”, which she executive produced as well. Thompson has most recently won acclaim for her role as Irene Redfield in Rebecca Hall’s 1920s-set film “Passing,” released in November 2021 on Netflix. The film is an adaptation of Nella Larsen’s 1920s Harlem Renaissance novel that explores the practice of racial passing. Alongside her acting career, in 2021, Thompson launched her own production company, Viva Maude, for which she signed a first look deal with HBO/HBO Max, beginning with the book to screen adaptations of “The Secret Lives of Church Ladies” and “Who Fears Death.” In addition, Thompson created and will exec produce the docu-series for Hulu entitled “Puzzle Talk,” which is currently in development.

Tessa Thompson joins Armani beauty alongside actresses Cate Blanchett, Zhong Chuxi, Adria Arjona, Alice Pagani, and Greta Ferro; actors Ryan Reynolds, Jackson Yee, and Nicholas Hoult; and models Barbara Palvin, Madisin Rian and Valentina Sampaio. Each Armani beauty face, in their own unique way, incarnates Giorgio Armani’s vision of beauty.

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Introduced in 2013, Sì is Giorgio Armani’s iconic women’s fragrance, at once chic sensual, and voluptuous. Fusing independence of spirit, sophistication, and serenity, Sì celebrates the courage of women to write their own rules, and embrace a life lived intensely.

Sì Eau De Parfum Intense is embodied by Academy Award-winning actress Cate Blanchett. In a new print campaign by photographer Tom Munro, she conveys both timelessness and modernity.

Cate Blanchett by Tom Munro

Sì Eau De Parfum Intense is a chypre oriental fruity, which inspires the Giorgio Armani woman with the confidence to explore her most intense side.

Created by perfumer Julie Massé of MANE who composed each of the Sì scents, Sì Eau De Parfum Intense takes the Sì signature in an entrancing new direction. The fragrance’s top note is blackcurrant nectar, a signature of the Sì fragrance family, with this alluring note extracted from the core of the fruit. At the fragrance’s heart is Isparta rose, harvested in Isparta a region of Turkey known as “the city of roses”, and the velvety and liquorous davana. Together, these two notes create a fiercely intense effect. At its base are patchouli and benzoin resin, which both lend an enveloping sensation.

The vanilla blended in Sì Eau De Parfum Intense is sourced in the protected area of Loky Manambato in Madagascar in collaboration with a local NGO, one of Giorgio Armani’s initiatives contributing to its social responsibility program ‘Solidarity Sourcing’. Aiming at ensuring the ethical sourcing of key ingredients and contributing to economically support farming communities, it is in line with Giorgio Armani’s attention to detail, preference for natural materials, and respect for nature.

AN ICONIC DESIGN, A NEW INTENSITY

Sì Eau De Parfum Intense is presented in the iconic, distinctive Sì flacon, structured yet simple as it effortlessly draws the eye to its tapered curves and organic cap.

The bottle is dressed in an outer lacquer resulting in a transparent, deep nude tint. Meanwhile, a black outer lacquer at the bottle’s base infuses the nude glass with a gently smoldering effect, nodding to the fragrance’s elegant intensity. The glossy black, stone-shaped cap is a signature of the Sì fragrances, as are the sleek gold rings around the bottle’s neck and at its base, which lend a glamorous touch.

THE Sì COLLECTION

Following the introduction of Sì Eau De Parfum Intense, the Sì fragrance collection now encompasses five distinguished fragrances conveying different facets of the Sì vision of femininity: Sì Eau De Parfum, Sì Passione Eau De Parfum,  Sì Eau De Parfum Fiori, Sì Eau De Parfum Intense.

Available for purchase at all Essenza stores and Montaigne place stores.

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The Puerto Rican born, Mexican raised beauty shared the news on social media on July 17th, but the fragrance will not launch until August 10, 2020, at giorgioarmanibeauty-usa.com.

“I can finally share that I have a new family @ArmaniBeauty. I’m the new face and spokesperson for Armani’s latest perfume, My Way,” she wrote on Instagram @adraiarjona

“From the touches of orange blossom to vanilla and tuberose, the perfume is fresh, joyful, and feminine. The campaign (which will appear beginning September 6th), is natural and completely un-retouched. The message is to open your horizons and pave your own path. Its about compassion and educating ourselves about humans and the planet we inhibit. I’ve always asked myself, if we have one life, why not do things YOUR way? Shooting this campaign has been one of the best experiences of my life. It was a true adventure, an adventure I’m looking forward to sharing. We explored different countries and cultures, and met some of the most beautiful people. I can’t wait for all of you to meet them soon! This is just the beginning and I am excited to be sharing every detail about this campaign with you along the way. MY WAY!”

My Way uses recycled and recyclable materials and sustainably sourced ingredients. And, the bottle has an innovative new refill system. My Way is also carbon neutral. “Armani Beauty is committing to further reducing its carbon footprint by an additional 25 percent and to achieve carbon neutrality for all its products by 2025,” stated a press release.

“I believe that environmental issues should be close to everyone’s heart, now more than ever. There is no way we can ignore the fact that the future of the younger generations depends on our choices,” said Giorgio Armani in a statement.

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