“We believe that everyone is on an evolving journey and our goal in 2020 is to empower our customers by helping them push their own unique beauty further,” says Yoshiaki Okabe, SHISEIDO’s Chief Brand Officer. As SHISEIDO Makeup’s newest Global Brand Ambassador, she will make her first appearance in her first brand campaign beginning in 2021.

“We are so thrilled to collaborate with someone as creative, expressive, and authentic as Hunter,” says James Boehmer, Global Artistic Director for SHISEIDO Makeup. “She really represents the current zeitgeist of beauty in that there are no rules, no boundaries, and no restrictions.”

Able to shift seamlessly from one artistic avenue to next, Schafer initially expressed herself through watercolor, collages, sketches, comics, photos, and essays. This caught the attention of Rookie magazine, which ultimately led to a contributing artist job at the age of 15. While attending the University of North Carolina School of the Arts in 2017, she was named a finalist in the National Young Arts Foundation competition, an organization that identifies and supports the next generation of artists. That same year, she earned a coveted spot on Teen Vogue’s 21 Under 21 list. Schafer also walked runways for Dior, Rick Owens, Marc Jacobs, Miu Miu, and many more before segueing from the catwalk to TV in 2019, wowing audiences worldwide in Euphoria with her portrayal of transgender teen Jules Vaughn. “Similar to SHISEIDO, Hunter is both modern and timeless,” says Boehmer. “She continues to write her own narrative, which is what we encourage people to do with makeup.” With her luminous complexion and incandescent spirit, Schafer epitomizes light that lifts from within.

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The 2019 Achiever Awards Honorees are:

• Sylvie Chantecaille, Founder & CEO, Chantecaille
• Megan Grant, President, L’Oréal USA LUXE Division
• Carisa Janes, Founder, Chief Executive Officer, Hourglass Cosmetics
• Artemis Patrick, Chief Merchandising Officer, Sephora
• Jadzia Tirsch, Senior Vice President, Corporate Communications, Shiseido Americas
• Tracey Travis, Executive Vice President and Chief Financial Officer, The Estée Lauder Companies (the first presented to a woman in finance)

In addition to honoring the six Achievers, CEW presented its first Leadership Excellence Award to Alex Keith, CEO, P&G Beauty, who successfully transformed the company’s global business and became the first female CEO this past July of a major beauty company.

Finally, Saskia Wilson‑Brown, Executive Director & Founder, The Institute for Art & Olfaction, was honored with the Scent Innovator Award, presented by IFF, for her devotion to experimentation and education in perfumery through film and her community-based nonprofit.

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Annual Achiever Awards Celebrate Beauty MVPs and Inspire Future Leaders

On Friday, September 21st, Cosmetic Executive Women (CEW) celebrated the accomplishments of seven industry leaders –six women and one man, with its Achiever Awards Luncheon at the The New York Hilton Midtown.

Now in its 43^rd year, the Awards honor women who have reached the highest levels of the beauty industry. They also serve as inspiration to CEW’s now 10,000-plus members worldwide.

The 2018 Achiever Award honorees are: 

• Danyelle Boilard Paul, EVP & General Manager, Groupe Clarins USA, who has overseen its portfolio of skincare, cosmetics and fragrance brands in the U.S. and Canada since 2002;
• Lynn Emmolo, Chief Global Officer, Rodan + Fields, who has spent 30 years leading beauty brands like L’Oréal, Avon and Rodan + Fields, into new markets internationally;
• Tiffany Masterson, Founder & Chief Creative Officer, Drunk Elephant, whose passion for learning about beauty products’ composition inspired the development of trending indie products that improve skin health;   
• Vasiliki Petrou, Global EVP Prestige, Personal Care, Unilever, who has led socially conscious campaigns across Unilever’s Prestige Personal Care portfolio for more than two decades; and
• Tara Simon, SVP, Merchandising, Ulta Beauty, who channeled a love for the industry into her work at Ulta Beauty and a commitment to empowering other women.

In addition, CEW will present the Scent Innovator Award to Shoval Shavit Shapiro, Founder and Chief Creative, Amkiri, for her creation of a long-lasting fragrance ‘ink’ that is applied to the skin as body art.

And, for the first time, CEW will recognize the contributions of a male leader’s advancement of women. The inaugural MEN-tor Award will be presented to Marc Rey, President and CEO, Shiseido Americas, for his role in advocating for and increasing the presence of female leaders.

“CEW was founded with a singular vision of helping women in the beauty industry achieve, advance and inspire,” says CEW President Carlotta Jacobson. “We’re delighted to continue to honor our members’ accomplishments and contributions through our Achiever Awards. This month we reached a significant milestone – 10,000 members internationally – whom we will continue to empower and support as they pursue leadership roles in the beauty community.”   

In keeping with that commitment, CEW has invited the winners of its 2018 Top Talent Awards to share the dais at the Achiever Awards luncheon. The Top Talent Awards, which were presented in April, recognize the accomplishments of women at mid-career.

The 2018 Top Talent Award recipients are: Brooke Banwart, Vice President/DMM, Fragrance, Sephora; Doreen Bucher, Vice President, Global Marketing, Fine Fragrance, Symrise; Barbara Green, Head of Research & Development, NeoStrata Company Inc. (J&J); Molly Landman, Global Brand Director, Love Beauty & Planet and ApotheCARE Essentials, Unilever; Rukeyser Thompson, Senior Manager & Section Head, P&G Hair Research & Development, P&G; Ada Lien, Senior Vice President, Global Marketing, La Mer; and Sophie Lilly, Vice President, Global Business Development, Urban Decay (L’Oréal).

The event was sponsored by Meredith, IFF, Arcade Beauty, 24 Seven, Beauty IQ, Nordstrom Beauty, Wells Fargo Securities, Sephora, Tarte, IT Cosmetics, Anisa, Fusion PKG, Beauty Inc, Coty, Array, Stila, WWD, Consultancy Media, Badger & Winters, Moblty, Urban Warrior, Suite K, Walgreens and Kaplow Communications.

CEW is an international organization of 10,000 individual members representing a cross section of beauty and related businesses. The composition of membership includes leading & indie brands, retailers, the media and suppliers. CEW’s primary purpose is to provide programs online and in person to develop careers and knowledge of the beauty industry. CEW provides opportunities to connect and gain industry knowledge through networking events, trend reports, industry newsletters, interactive workshops and industry leader talks.

For more information, visit https://www.cew.org/.

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