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Influencer Issues

Have We Reached the High-Water Mark with Fake Followers? #TwitterPurge

This week, Twitter took a big step toward reclaiming legitimacy by cleaning out millions of fake accounts and followers. Affectionately known at #TwitterPurge, many celebrities and influencers have lost millions

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Influencer Issues

Are Brands Throwing Money Away on Influencer Marketing?

Are Brands Throwing Money Away on Influencer Marketing? It’s 2018, and many brands remain baffled about how to work with influencers. They struggle with which influencers to work with, tools

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