Estée Lauder’s 2024 Breast Cancer Campaign
The Breast Cancer Campaign
The Estée Lauder Companies’ Breast Cancer Campaign (The Campaign) unites and inspires people globally in its mission to help create a breast cancer-free world for all. Founded in 1992 by the late Evelyn H. Lauder with the launch of the iconic Pink Ribbon, The Campaign is The Estée Lauder Companies’ largest corporate social impact program. Together, The Campaign and The Estée Lauder Companies Charitable Foundation have funded more than $131 million for lifesaving global research, education, and medical services with more than $103 million funding medical research through the Breast Cancer Research Foundation® (BCRF). BCRF is dedicated to advancing the world’s most promising research to eradicate breast cancer.