25th Annual CEW Beauty Awards Luncheon

CEW hosted its 25th Annual CEW Beauty Awards Luncheon, the industry’s most significant event recognizing the year’s most creative and innovative beauty products. The event drew more than 1,100 people to the New York Hilton Midtown, where the winners were named across 46 categories from more than 1,000 entries, representing more than 500 brands.

Linda Wells, Carlotta Jacobson and Louis Licari

The use of plant-based active ingredients stood out among Beauty Awards Winners. Shiesido’s Ultimate Power Infusing Concentrate (Anti-Aging Prestige winner) powers its formula with botanical extracts of reishi mushroom and iris root; Estée Lauder Advanced Night Repair Eye Supercharged Complex (Best Seller Prestige winner) taps into a variety of fruit extracts including apple, watermelon and chamomile; Drunk Elephant C-Tango Multivitamin Eye Cream uses extracts from cucumber, strawberry, apple and kiwi; and Beauty by Popsugar Be Sweet Tinted Lip Balm SPF15 (Indie Makeup winner) contains extracts from green tea, blueberry and hibiscus flower.

Jill Scalamandre and Agnes Landau

The naturals trend continues to bloom as the demand for these types of products becomes more global. Musc Impérial by Atelier Cologne (Niche Fragrance winner) developed its formula from 89 percent renewable natural origin ingredients from Robertet; method sea + surf (Men’s Grooming winner) is completely made from naturally-derived ingredients; Kopari Beauty Coconut Shower Oil’s (Bath and Body Prestige winner) naturally-derived formula contains 100 percent pure, organic, sustainably-sourced coconut oil; and, Weleda’s Skin Food Body Butter (Bath and Body Mass winner) boasts a seal from NATRUE, created by the International Natural and Organic Cosmetics Association to certify natural and organic cosmetic products.

In cosmetics, long-lasting options that keep makeup locked-in-place was a key trend. Shiseido’s Kajal InkArtist 4-in-1 liner (Eye Product Prestige winner) promises 12 hours of waterproof wear; L’Oréal Paris’ Longwear Waterproof Brow Gel (Eye Product Mass winner) offers an impressive 48 hours; and, bareMinerals’ BAREPRO 16-Hr Full Coverage Concealer (Face Product Prestige winner) is designed to be crease-proof and waterproof for up to 16 hours.

Hydration was also a trend among Beauty Awards winning products, ranging from hair to skin care. Living Proof Restore Dry Scalp Treatment (Hair Shampoo/Hair Conditioner winner) uses hyaluronic-acid with the goal of providing moisture to the scalp, while Rodan + Fields Enhancements Active Hydration Body Replenish (Bath and Body Prestige winner) uses the ingredient in its formula to lock in skin’s moisture; Summer Fridays Jet Lag Mask (Indie Skin care winner) features a blend of vitamins, ceramides and antioxidants to hydrate thirsty, stressed-out skin; and, Charlotte Tilbury Collagen Lip Bath (Lip Treatment winner) is designed to enhance and moisturize lips using marine collagen.

In response to the growing wellness industry, which the Global Wellness Institute estimates to be a $4.2 trillion global market, CEW added new award categories for Beauty Wellness Supplements and Aromatherapy. HUM Nutrition Inc. took home the Beauty Wellness Supplement award for Collagen POP, a dissolvable collagen and vitamin C tablet that aims to firm and hydrate skin. The Aromatherapy award was given to Naturopathica for its Chill Aromatic Alchemy, an essential oil blend designed to promote relaxation.

Another new category, Rising Influencer Awards, was added this year in partnership with Preen.Me. The awards, which acknowledge up-and-coming influencers in makeup and skin care verticals, were given to Alina and Inessa of The Vike Twins (@theviketwins) and Kate Fleming (@the.skincare.diary), respectively.

Alina and Inessa of The Vike Twins (@theviketwins) 

Beautycounter was awarded the highly-coveted Indie Brand Award, which awards the brand with a complimentary spotlight booth at 2019 Cosmoprof North America, a $5,000 value. And, LOLI Beautywas presented with the Sustainability Excellence Award, which recognizes a brand taking steps towards sustainability within the beauty industry.

Award winners will be able to display CEW’s Beauty Awards seal on product packaging, collateral, as well as social and e-commerce platforms, to distinguish their product as beauty’s best.

“After 25 years, the CEW seal of approval continues to help consumers navigate the beauty aisles to make informed purchase decisions. As the only awards program selected by industry insiders, we provide winners with credibility and have become the industry’s most important recognition,” said Carlotta Jacobson, President of CEW.

The 2019 Beauty Awards winners will be able to participate in several exciting partnerships to reach consumers and gain visibility. All winners will remain on CEWAwardWinners.com throughout the year with shoppable links, and will be promoted via PR Newswire following the awards, garnering 75 million impressions. On May 24, select winning products will be featured in Taxi TV’s NYC Taxis, garnering 70,000 impressions. In July, the winners will be featured in a QVC Beauty Show. There will also be major consumer-facing press outreach through both traditional and online outlets, including bloggers and social media.

And the winners are…

Acne Treatment (Blemish Busters)

• First Aid Beauty Skin Rescue Acne Clearing Pads with White Clay

Anti-Aging Mass (Turn Back Time)

• Neutrogena Rapid Wrinkle Repair Retinol Oil

Anti-Aging Prestige (Turn Back Time)

• Shiseido Ultimune Power Infusing Concentrate

Aromatherapy (Scent-sational)

Bath and Body Mass (Does A Body Good)

• Weleda North America Skin Food Body Butter

 Bath and Body Prestige (Does A Body Good) – Tie

• Kopari Beauty Coconut Shower Oil
• Rodan + Fields ENHANCEMENTS Active Hydration Body Replenish

Beauty Tech Award

• Perfect Corp. YouCam Makeup Platform

 Beauty Wellness Supplements

• HUM Nutrition Inc. Collagen POP

Best Seller Mass

• Olay Whip

Best Seller Prestige

• Estee Lauder Advanced Night Repair Eye Supercharged Complex

Cleanser & Scrub (Keep It Clean)

• First Aid Beauty Skin Rescue Acne Clearing Charcoal Cleanser with Probiotics

 Eye Product Mass (All Eyes On Me)

• L’Oréal Paris Unbelieva-Brow

Eye Product Prestige (All Eyes On Me)

• Shiseido Americas Kajal InkArtist

Eye Treatment (Eye On The Prize)

• Drunk Elephant C-Tango™ Multivitamin Eye Cream

Face Product Mass (#NoFilter)

• L’Oréal Paris True Match Super-Blendable Multi-Use Concealer

Face Product Prestige (#NoFilter)

• bareMinerals BAREPRO 16-Hour Full Coverage Concealer

 Hair Coloring Product (Dying for Color)

• Madison Reed Light Works Balayage Highlighting Kit

Hair Shampoo/Hair Conditioner (The Mane Attraction)

• Living Proof Restore Dry Scalp Treatment

Hair Care/Styling (Hair-spiration)

• Drybar Hot Toddy Heat Protectant Mist

Hair Tools (DIY Style)

• Dyson Airwrap™ hair styler

Home Scent (Scent-Sational)

• Oribe Côte d’Azur Incense

 Iconic Consumers’ Choice Beauty Award – Mass

• essie ballet slippers

Iconic Consumers’ Choice Beauty Award – Prestige

• Estée Lauder Advanced Night Repair Synchronized Recovery Complex II

 Indie Brand Beauty Award (New Game in Town)

• Beautycounter

Indie Hair (New Hair Game In Town)

• Briogeo Hair Care Be Gentle, Be Kind Kale + Apple Replenishing Superfood Conditioner

 Indie Makeup Beauty Award (New Makeup Game In Town)

• Beauty by POPSUGAR Be Sweet Tinted Lip Balm SPF 15

 Indie Skincare Beauty Award (New Skincare Game In Town)

• Summer Fridays Jet Lag Mask

 Ingredients and Formulation: Supplier Award

• KOBO Products Inc. 4 in 1 Multi-Purpose Sunscreen Cream

 Lip Product Mass (Seal It With A Kiss)

• Sun Bum Tinted Lip Balm

 Lip Product Prestige (Seal It With A Kiss)

• MAC Cosmetics Powder Kiss Lipstick

 Lip Treatment (Lip Service)

• Charlotte Tilbury Beauty Collagen Lip Bath

 Makeup Tools (Tools of The Trade)

• IT Cosmetics Heavenly Luxe Bye Bye Foundation Brush #22

 Men’s Grooming (Man Made)

• method sea + surf body wash

 Men’s Scent (Male Attraction) – Tie

• Christian Dior Parfums Sauvage Eau de Parfum
• YSL Beauty Y Eau de Parfum

 Moisturizer Mass (S.O.S – Save Our Skin)

• Olay Regenerist Whip Fragrance Free

 Moisturizer Prestige (S.O.S – Save Our Skin)

• Drunk Elephant Protini™ Polypeptide Cream

 Nail Product (Nailed It)

• butter LONDON Peel-Off Glitter Lacquer

 Niche Fragrance (It Makes Scents)

• Atelier Cologne Musc Imperial (Robertet)

 QVC 2019 Beauty Quest

• Mineral Air

Rising Influencer Award (Makeup)

• Alina and Inessa, @ theviketwins

 Rising Influencer Award (Skincare)

• Kate, @ the.skincare.diary

 Skincare Tools (Device Advice) – Tie

• BeautyBioscience Rose Quartz Roller
• Clarisonic Mia Smart

 Sun Product (Bring on the Sun)

• Supergoop! Unseen Sunscreen SPF 40

 Sustainability Excellence Award

• LOLI BEAUTY INC.           

 Women’s Scent Mass (It Makes Scents)

• Flower Beauty Pretty Deadly Jasmin Venom

 Women’s Scent Prestige (It Makes Scents)

• YSL Beauty Black Opium Eau de Parfum Intense