WWD Influencer Summit
This week, WWD held its 2019 Influencer Summit featuring speakers including Author, Journalist & TV Personality Carole Radziwill; Fashion Stylist Katie Sturino; Melanie Rodriguez of Octoly; Katie Brennan Derr of Fresh; Yosef Martin of Boxy Charm; Annie Bing and Instagram dream team Besidone Amoruwa, Emilie Fife and Kristie Dash, who spoke on topics ranging from the burning questions we all have about new rules of brand x influencer partnerships to algorythym changes, new online shopping capabilities, and turning virtual followers into IRL customers.
WWD’s Legendary Beauty Editor Peter Born with Beauty Financial Editor Allison Collins
Nick Molar of Afterpay spoke to how “Millennials are Rewriting the Rules of Spending”; Idalia Salsamendi on “What’s Your Why?”; Amanda Fraga of Live Nation on “Unlocking the Power of Live”; and Alexandra Wilkis Wilson of Allergan was interviewed by WWD’s Beauty Financial Editor Allison Collins on how a “Fashion & Beauty Entrepreneur Targets a New Industry for Disruption.”
Meredith Kushan of Rodan & Fields
Glamsquad was on hand to assist with hair and make-up and offer tips on getting tousled beachy waves, trendy braids, or a soft and romantic bun.
Octoly distributed promotional “selfie lights”; Gigi gifted engraved leather journals; and everyone went home with a Festival Hair Kit of Styling and Treatment products from Pantene.
The well attended summit culminated with a Happy Hour and Influencer Networking Event overlooking the NYC on the Live Nation Roof.
Photo credit: Patrick MacLeod for WWD
Ide like to sign up for this beauty Influencer page. I however hope to learn and benefit as much as I can to grow from microinfluencer (which is what I am doing now) to a large, successful beauty Influencer! I work my butt off every day and I just thought things were going to happen faster than they have been.. some ppl get 10k followers in 3 months. But even now, microinfluencers and nano Influencers are blowing up, becoming huge bc they do all the hard work but they also have something the big Influencers don’t.. engagement and personal relationships with the beauty community and potential clients that ask questions and advice ( the big Influencers would never get back to these ppl to answer) and they will also work for much less money. I personally want to make it to b a large Influencer and continue to stay and work how I do now. I don’t really care about the money… Just want good relationships with the beauty brands and to be on their PR list! And learn and promote for new collections. Whether it be makeup, skincare, clothes, accessories, jewelry, shoes, or ANYTHING from the beauty/fashion world..I do this bc I LOVE it.. beauty is and has always been my passion! If this page can maybe help teach me to grow and go in the right direction..I would be forever grateful! Thank you so much! -Shaina Pieri
Sign up for the American Influencer Association and you will be notified of upcoming events