The House of Dior Names Joseph Quinn as Global Ambassador for Gris Dior
The LVMH-owned brand — part of La Collection Privee Christian Dior, said in a statement about naming actor Joseph Quinn as its first global brand ambassador, “A mesmerizing and mysterious actor, he is the perfect embodiment of the streamlined chypre accord of this leading composition, designed as the olfactory transcription of the emblematic color of the Avenue Montaigne House.”
“What if the Dior gray was a fragrance? This emphatic gray is not merely a mix of black and white, but the result of a chromatic blend. This profusion of colors inspired a composition that melds Jasmine and Bergamot with notes of humid undergrowth. The color is transformed into an emblematic fragrance. Its lively scent is multifaceted and effortlessly elegant.”
François Demachy, Dior Perfumer-Creator
Gris Dior is a signature fragrance that is closely tied to the history of Dior Couture. The fragrance is the olfactory expression of the Dior gray, the now-iconic color Christian Dior loved to celebrate. It symbolizes the couture gray, the sentimental gray reminiscent of the couturier’s family home in Granville, Normandy, and the pearl gray of the storefront on Avenue Montaigne.
Multi-faceted, Gris Dior is a subtle and elegant olfactory signature. An elegant fragrance that uninhibitedly combines heritage with a modern twist.
Like the color gray, the fragrance Gris Dior cannot be broken down into component parts. It is an indivisible mix, the seamless embodiment of a chypre.
Gray is such an evocative color for François Demachy, Dior Perfumer-Creator, he proclaims that “Chypre is the gray of the perfume family.”
Floral. Gris Dior is a fragrance that unfurls with citrus top notes enveloped in a floral accord and set against a backdrop of ambery moss.
Gris Dior is an intense fragrance that makes a strong, recognizable statement, always with elegance, and leaves a compelling trail.
INGREDIENTS /TRANSPARENCY: #16060 ALCOHOL • PARFUM (FRAGRANCE) • AQUA (WATER) • ALPHA-ISOMETHYL IONONE • BENZYL SALICYLATE • LIMONENE • LINALOOL • ETHYLHEXYL METHOXYCINNAMATE • DIETHYLAMINO HYDROXYBENZOYL HEXYL BENZOATE • CITRONELLOL • GERANIOL • BHT • EVERNIA PRUNASTRI (OAKMOSS) EXTRACT • CITRAL • BENZYL ALCOHOL • EUGENOL • BENZYL BENZOATE • FARNESOL • TOCOPHEROL • CI 60730 (EXT. VIOLET 2) • CI 14700 (RED 4) • CI 19140 (YELLOW 5)