2019 American Influencer Awards
On Monday night, November 18th, Patrick Starrr and Kandee Johnson along with Jeannie Mai from talk show The Real hosted the 2019 American Influencer Awards at the Dolby Theatre in Los
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2019 COSMOTRENDS REPORT BY BEAUTYSTREAMS
The 2019 COSMOTRENDS Report, curated by BEAUTYSTREAMS —the renowned global beauty trend forecasting agency, showcases key trends among exhibitors of COSMOPROFNA and highlights notable brands and products. Beauty with a
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Music/Film Producer Danny Donnelly’s Next Documentary to Explore Impact of Social Media on our Mental Health
After 30 years in the music and film industry, the UK’s Danny Donnelly has finally been lured across the pond to the hub of the entertainment industry, Hollywood. Already in
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WWD Influencer Summit
This week, WWD held its 2019 Influencer Summit featuring speakers including Author, Journalist & TV Personality Carole Radziwill; Fashion Stylist Katie Sturino; Melanie Rodriguez of Octoly; Katie Brennan Derr of
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Daisy Paige – 100% computer generated female model, signs with Lipps LA
Daisy Paige is the first 100% computer generated female model to sign to a major international agency. Daisy is “a self-assured, freckled-faced nineteen year old,” according to her creators Spark
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Estée Lauder Introduces New Brand Platform Strategy: The Night is Yours
The Estée Lauder Companies’ Global Brand President Stephane de la Faverie, and his team, were in Milan last week during the 24th World Congress of Dermatology, to introduce its new
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Marc Jacobs Daisy Love: #TFFA Social Media Campaign of the Year & Consumer Choice Women’s Prestige Fragrance
UNDER BLUE SKIES ON A GOLDEN BEACH LOVE FILLS THE AIR AND THE CAREFREE SPIRIT OF DAISY SHINES A NEW CHAPTER OF SISTERHOOD BEGINS DAISY LOVE MARC JACOBS Marc Jacobs
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How Brands and Instagrammers Can Spot Fake Influencers
Many influencers on Instagram are just like the Wizard of Oz. They huff and puff, put on a big display to impress you with their social media numbers… followers, engagement,
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The Prickly Subject of PNR: Paid Negative Reviews
All eyes are on the beauty industry to see how they handle the latest influencer flare up because it could portend how influencer marketing is handled going forward. It might
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MAC leads the Pack of Influencer Programs Setting New Industry Norm
As the beauty industry continues to allocate significant funds and advertising dollars into influencer marketing, MAC Cosmetics has reached out to 12 global ambassadors to embark on a partnership where each
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